Innovative Design Leader Receives Women in Business Award

HumanCentric, a full-service, integrated product development services company, announces today that Director of Design, Sheila Crosby, is the recipient of Triangle Business Journal's 2008 "Top 25 Women in Business Award." Crosby was honored in the innovation category for her extensive work growing the company's design department.

"This is a well deserved honor for Sheila," says Barry Beith, HumanCentric CEO and Chief Technical Officer. "She is a key member in the design and business development departments of the company."

Crosby has been a driving force behind several significant project initiatives including the opening of the HumanCentric Chicago office in April 2008. She helped triple the number of design projects for the company and has been instrumental in increasing HumanCentric's design staff by nearly 40 percent.

In addition to being a member of the Industrial Designers Society of America (IDSA), Crosby presented at the 2007 Supported Living Room Conference in Washington, D.C. The conference allows human factors professionals and industrial designers to collaborate on how to design better home-based healthcare products and systems.

Crosby has more than 15 years of experience in the design of global user interface platforms and the development of various products in the domains of consumer electronics, telecommunications and e-commerce. Her areas of concentration are industrial design, interaction and graphic design, user interface design and design research.